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Iift 2015 Question 85

This is a detailed step-by-step solution for Iift 2015 Question 85. Understand the concept, common mistakes, and expert tips to solve similar questions in IIFT exam.

IIFT

Let's calculate the Cost per advertisement by using the formula
Cost per advertisement = Advertising expenditure / Impressions made
For website A= 557000 * 0.27/ 240 = 626.625
For website B=557000 * 0.22 / 370 = 331.19
For website D=557000 * 0.13 / 300 = 219.42
For website E=557000*0.20 / 150 = 742.67
So the least cost per advertisement is for Website D.
Hence C is the correct answer

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