Iift 2017 Question 54
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IIFT
In the third and fourth paragraph, the author explicitly mentions the difference in approach towards data management that traditional companies have in contrast to analytic competitors. The following opinion has been presented by the author: "In traditional companies, "business intelligence" is generally managed by departments; number-crunching functions select their own tools, control their own data warehouses, and train their own people...". This points towards a decentralised system utilizing varied databases with higher possibilities of error in data.
The author goes on to add the following: "Analytics competitors, by contrast, field centralized groups to ensure that critical data and other resources are well managed and that different parts of the organization can share data easily, without the impediments of inconsistent formats, definitions, and standards..." This indicates that analytic establishments effectively utilize a multifunctional, coherent approach in handling data, often spearheaded in a unified manner. This has been pointed out in Option (A)
Option (C), although correct in a general sense, strays from the question with regard to data management.
Option (B) and (D) are incorrect and unrelated to the question that has been asked.
The above-mentioned points indicate that Option (A) is the correct answer.
